I was driving to the doctors today and hit a traffic jam. Frustrated, I leaned back and turned up the radio and this is what I heard…
It would appear that women who breastfeed their children are being given shopping vouchers as a treat for providing food… to their own child. It’s a new scheme that has been put into place in order to try and raise the very low figures of breast-fed children in England. Some women reported that they felt rewarded enough by the scheme to carry on feeding their children via this method. To clarify, no vouchers = no breastfeeding. Vouchers = happy to continue breastfeeding.
The many facial expressions I made whilst listening to this “news” were quite the sight for other vehicles passing by I imagine.
The mind… it boggles. I appreciate that breastfeeding doesn’t work for some women and causes pain and therefore more damage than good. I even get that some women choose not to go down the breastfeeding route because they are not comfortable with the idea, fair enough. To each
his her own.
But to then tell me that you are essentially being bribed to feed your own kid, I somehow can’t get on board with that.
She says like she was invited to get on board.
I just feel like there are a million and one other ways to encourage women to breastfeed; creating more (clean!) breastfeeding rooms in public places for instance, just off the top of my head.
Mothers are great humans and should be given all the rewards known to man. Just not this very twisted one whose main purpose is to raise statistics and has naff all to do with actually bonding with your child.
Cue hate mail.